Cheryl Yetka builds Quiet River around affordable housing and disciplined leadership

Cheryl Yetka, founder of Quiet River Real Estate Investments, is using more than 25 years in real estate, hospitality, and asset management to pursue value-add housing deals in Ohio and other secondary markets. Her work centers on affordable and workforce housing, faith-based leadership, and investor returns tied to stable, community-focused properties.

Why it matters: - Cheryl Yetka is aiming at one of real estate’s biggest gaps: the shortage of affordable housing in the U.S. - Her focus on workforce and affordable housing connects investor returns with a basic community need. - Quiet River Real Estate Investments is built around an owner-operator model, which can give investors more direct exposure to stabilized housing assets.

What happened: - Cheryl Yetka is the founder and principal of Quiet River Real Estate Investments, a private real estate investment firm established in July 2025. - Yetka has more than 25 years of experience across hospitality, affordable housing, multifamily operations, asset management, and commercial real estate. - In late 2025, Yetka began investing independently and acquired and repositioned a portfolio of two single-family homes and two duplexes within 45 days. - The portfolio was stabilized through renovations, lease-up execution, and disciplined asset management, producing a 12% annualized return to private money lenders plus origination points.

The details: - Yetka’s career began in hospitality management, including leadership roles with luxury resorts and major urban hotels. - She says that early work shaped her understanding of operations, service, people management, and asset performance. - Mentors played a major role in her development, including Brenda Helps, her former boss at Miraval Resort, and Rich Conti, who taught her about asset management. - Yetka later moved into affordable housing and multifamily operations, joining a platform that grew from about 10,000 units in seven states to more than 30,000 units in 26 states. - Her responsibilities there included operations, asset management initiatives, capital improvement programs, and performance optimization across diverse portfolios. - She later served as director of asset management at a downtown Cleveland mixed-use development that included a 57-story Class A office tower, a 400-key Marriott hotel and an underground parking facility. - At Quiet River, Yetka is targeting Ohio first and also pursuing opportunities in Alabama and other selected secondary markets. - Her current focus is on value-add multifamily investments, especially workforce and affordable housing. - Yetka earned a Bachelor of Arts in Human Resources Management and Services from Kent State University. - She also holds certifications as a hospitality trainer and as a Cleveland leader through the Cleveland Leadership Institute. - Her affiliations include WREIN, the Women’s Real Estate Investment Network, BOMA, and the American Lung Association. - More information is available in Cheryl Yetka’s profile.

Between the lines: - Yetka’s pitch blends two messages that often matter to real estate investors: social impact and risk-adjusted returns. - Affordable housing can be more resilient than some Class A property types, which can make the strategy appealing to investors looking for steadier income. - Her emphasis on mentorship, trust, and reciprocity suggests she is trying to build investor relationships based on credibility, not just deal flow. - The faith-centered framing is also part of her leadership brand and how she defines influence.

What's next: - Yetka plans to keep building Quiet River Real Estate Investments through carefully selected projects and relationships. - She is continuing to cultivate investors who understand her approach and trust her with their capital. - She also expects to pursue more opportunities in Ohio, Alabama, the Midwest, and other secondary markets. - Her longer-term goal is to grow a portfolio of housing investments while keeping faith, integrity, and service at the center of the business.

The bottom line: - Cheryl Yetka is positioning Quiet River as a real estate platform that pairs disciplined execution with a mission to expand stable, affordable housing.